26 January 2024

The Happy Dentist – Liverpool Dental Brand

The Happy Dentist team photo

The Happy Dentist is a Liverpool-based dental brand dedicated to making dental care approachable and positive for the local community. They approached us to help elevate their digital presence and connect with a wider audience through a refreshed online identity and targeted marketing support.

Our collaboration focused on building a platform that would:

  1. Showcase The Happy Dentist's unique approach to dental care and community engagement.
  2. Highlight their team, values, and commitment to patient comfort and education.
  3. Enable easy updates for news, events, and educational content.
  4. Support lead generation and client engagement through clear calls-to-action.
The Happy Dentist Liverpool office

What We Delivered

  1. Comprehensive social media strategy and content planning for The Happy Dentist's brand.
  2. Regular content creation and management across key social platforms.
  3. Community engagement and growth strategy for local audience connection.
  4. Brand voice development and content guidelines.
  5. Performance tracking and analytics reporting.
  6. Website design and development (coming soon).

Results & Impact

  • Stronger brand presence and recognition in the Liverpool area.
  • Increased inquiries and engagement from local residents.
  • Improved ability for the team to share updates and educational content.
  • Consistent, professional social media presence and increased engagement.
  • Positive feedback from clients and the community on the new site and branding.
"The new website and branding have helped us connect with more people in Liverpool. We love how easy it is to share our story and engage with the community."
"Zanders Group made the process simple and really understood our vision for The Happy Dentist."

Challenges Overcome

  1. Translating The Happy Dentist's friendly, approachable ethos into digital content and design.
  2. Building a flexible site structure to support ongoing updates and community engagement.
  3. Ensuring the site is easy for the team to manage and update without technical support.

We continue to support The Happy Dentist with ongoing updates, SEO, and digital strategy as they grow their presence in Liverpool.